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Simple things can be thrilling — frozen waffles, for example, or finding a crisp twenty in your jeans pocket. And frankly, we think simple is better, which is why we created our Lovingly Simple Limited Ingredient line. It’s got a short list (you can almost count them on two paws) of ingredients, and it’s designed for the most sensitive dogs. Poulty-free, grain-free, and dog-approved with Happy Tummeez pre/probiotics added for the most delicate stomachs. Your dog is going to love it as much as you love new toothbrush day.
Lamb, menhaden fish meal, chickpeas, peas, pea protein, pea starch, sunflower oil (preserved with mixed tocopherols), sweet potatoes, natural flavor, salt, fish oil, Vitamin A supplement, Vitamin D3 supplement, Vitamin E supplement, niacin supplement, d-calcium pantothenate, riboflavin supplement, thiamine mononitrate, pyridoxine hydrochloride, folic acid, Vitamin B12 supplement, zinc sulfate, ferrous sulfate, calcium carbonate, copper sulfate, manganese sulfate, sodium selenite, calcium iodate, choline chloride, mixed tocopherols (as preservative), rosemary extract, dried chicory root, zinc proteinate, iron proteinate, copper proteinate, manganese proteinate, dried Lactobacillus acidophilus fermentation product, dried Lactobacillus plantarum fermentation product, dried Lactobacillus reuteri fermentation product, dried Bifidobacterium animalis fermentation product, dried Enterococcus faecium fermentation product.
Crude Protein (min) 30.0%
Crude Fat (min) 15.0%
Crude Fiber (max) 4.0%
Moisture (max) 12.0%
Zinc (min) 225mg/kg
Vitamin A (min) 5,000 IU/kg
Vitamin E (min) 200 IU/kg
Omega-6 Fatty Acids (min)* 3.0%
Omega-3 Fatty Acids (min)* .75%
*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles. Contains sources of live (viable) naturally occurring microorganisms.
CALORIE CONTENT (CALCULATED): ME = 3593 kcal/kg; 368 kcal/cup
LOVINGLY SIMPLE™ WITH LAMB + SWEET POTATO DOG FOOD is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for all life stages, including growth of large size dogs (70 lbs. or more as an adult).
Up to 5 lbs: 3/4 Cup
6-10 lbs: 3/4 to 1 Cup
11-20 lbs: 1 to 2 Cups
21-30 lbs: 2 - 2 1/2 Cups
31-40 lbs: 2 1/2 - 3 1/4 Cups
41-60 lbs: 3 1/4 - 4 1/4 Cups
61-80 lbs: 4 1/4 - 5 1/4 Cups
81-100 lbs: 5 1/4 - 6 1/4 Cups
Puppies and pregnant or nursing mothers should eat a little more.
Senior dogs and overweight dogs should eat a little less.
Keep fresh water available at all times.
