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Want the naked truth? Naked = natural. Essentials = everything your cat needs, and nothin’ that they don’t. In this bag of kibble, your pet gets only the good stuff (AKA the essentials) like lotsa delicious, sustainably-sourced salmon and whitefish! This recipe is packed with healthy sources of fiber to reduce hairball size and frequency. Good for you, and GREAT for your cat. This recipe is 100% free of grains and void of all fillers like rice, corn and white potatoes. Why? Cause your best friend deserves the very best, obviously. Naked Essentials kibble comes in all sortsa delicious flavors!